Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via search results. In most cases, the top search results usually mean that those pages have a higher Rank than the others.
Usually the higher the site is in the search results mean that more of those searchers will visit that site.
Search Engine Optimization (SEO), can also target different kinds of search which can include image Searches, Local Search Results, Subject Related Search Results and many more.
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